The Audience is Mobile But The Products Aren’t
Google’s CFO recently said the company now thinks mobile first when developing products. They see where the future is going & want to be there when it arrives. This isn’t something they needed one of their genius engineers to figure out, just a little vision.
As always, I look at trends like this and ask what about the Black space? Why aren’t Black media companies all over the mobile trend? The Black audience is, according to the latest Pew study. Yet not one media company that is dedicated to producing Black content or coverage of Black issues has a mobile application (as of this writing I haven’t thoroughly gone through Android & Nokia stores, so it may be possible).
I’ve seen apps from deejays & independents like WeHarlem, but what about the majors?
